SAE World Congress and Granta Seminar

SAE World Congress—Detroit, MI, April 8-10

Granta is exhibiting (booth 409) and speaking at SAE World Congress, hosting a seminar, and launching a new Automotive Consortium.

Granta Design are the materials information technology experts. Our materials information management solutions help automotive enterprises:

  • Improve global standardization, efficiency, and quality with a single source of materials information
  • Support lightweighting and emissions reduction
  • Minimize legislative and supply chain risk
  • Integrate corporate materials knowledge into CAD, CAE, and PLM, and material modeling software

Why not email us to arrange a meeting on Booth 409?

Arrange a meeting 

Visit to find out what Granta can do for automotive companies, including a new Consortium on materials information technology for automotive.

Granta Seminar—Detroit, April 11, 2014

New Possibilities for Materials Information Technology

Deploying materials knowledge for maximum impact in automotive and general manufacturing

8.30am-1pm - followed by lunch. (After  SAE World Congress, but open to all)

Speakers and panelists include: General Motors Company, Donaldson Company Inc., RGBSI, and Owens-Illinois Inc.

Seminar details and registration 

Granta's Presentation at SAE World Congress

Granta Speaker: Dan Williams

Thursday, April 10, 2014, 8:00am, IDM301, Virtual Design and Engineering (Part 1 of 2), Room 116A

Lightweighting and the Implications for Materials Data in Virtual Design and Engineering


The quest for lighter, more efficient vehicles is causing a step change in how automotive companies think about materials. This creates new requirements and challenges for materials information – in particular, for how this information flows within and between automotive organizations, and for its application to simulation.

Materials data on high strength steels, lightweight alloys, and composites is constantly evolving. Coupled with the complexity and interdependency of simulation disciplines (crash, fatigue, NVH, forming, composite modelling, etc.), this results in an explosion of information. But it is hard to exploit the full potential of this data because it persists in isolated silos with no overall control, visibility, or consistency. Even identifying the right material to model in a simulation can be problematic. Alloys change their properties as they undergo forming, coating, heat treating or painting processes, and the right data must be used at the appropriate stage of simulation. Composites have complex dependencies on process history and geometry that require great care in categorizing and referencing the associated data.

What is needed is a systematic approach to the management of materials information, fully integrated with today’s CAD, PLM and CAE environments. From test data acquisition to simulation model and material card generation, data must be controlled, traceable and correctly categorized. Such an approach can give increased confidence in the pedigree and validity of material property data and reduce the time it takes to find information. This has direct implications for the success of the virtual engineering story. A faster CAE process can mean more design and simulation iterations before costly prototype and production tooling commitments are made.

This paper will describe how these challenges can be met, reflecting on an 11-year collaboration with the aerospace industry in which industry-standard best practices and software tools for the management of materials data have been developed and successfully implemented. We will present practical examples of how automotive companies can implement a consistent, traceable approach to materials information management and remove risk and complexity from the CAE process. Downstream benefits will also be explored, including increased visibility over vehicle weight, legislative compliance, and supply chain risk via a consistent approach to materials assignment across the engineering lifecycle. #

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